NEW YORK — The Jeep Wagoneer and Grand Wagoneer demonstrated a duality in the dense chaos of Manhattan and at a secluded private estate last week that underscores the brand's quest to move upstream while retaining its adventurous spirit.
A small fleet of the hulking, upscale Grand Wagoneers started the day on the brick-paved streets of New York's trendy Meatpacking District before winding through the city's urban landscape. From there, journalists guided the burly SUVs to the countryside, where a set of the less pricey Wagoneer models confronted rocky terrain and rumbled along a tree-lined path.
It was a tale of luxury and utility in a place that has a special significance for Jeep.
The metro New York area is the largest Jeep market in the U.S., accounting for around 10 percent of its sales in the first half of this year.
The Grand Wagoneer "looks great in the city," said Mike Uhlmeyer, the chief engineer for both nameplates. "I think it has a r…